Interactive Promotions

 

We create brands based interactive promotions that leverage new channels and technologies including online, mobile, & social networks.

Sony Columbia Record wanted to efficiently reach people who had expressed interest in or had the potential to be interested in viewing their new reggae artist " Collie Buddz".

We’ve helped Sony Record launch the new Collie Buddz and Consuques with a pan-subculture conversational campaign – stimulating conversation amongst bloggers and creating and running a well optimize mircosite and sign-ups for sweepstakes.

Digital Marketing Capabilities:

Motivate Consumers in a Variety of Ways

Go Figure Agency provides a wide range of interactive promotions so you can choose according to specific marketing objectives or test different promotion types to discover which work best with your consumers. We offer:

■ Web-based contests
■ Microwebsite / Web Delopment
■ Code-based entries
■ Sweepstakes
■ Registration programs
■ Online surveys
■ WOM and viral marketing
■ Rewards and pointsbased programs

Meet and Exceed Marketing Goals

Go Figure Agency Interactive Promotions help you to cost-effectively achieve many of your consumer marketing goals. Our promotions are strategically designed to meet your key marketing objectives—expand your market share, increase the effectiveness of your advertising, positively reinforce brand image, motivate product purchases, grow your database size, and more.

Strengthen Business Intelligence

Go Figure Agency Interactive Promotions strengthen consumer intelligence by determining which incentives motivate your consumers to act, what types of promotions they prefer, and much more. In addition, our experienced professional team and robust online reports help you to analyze program performance and identify trends, so you can confi dently optimize marketing decisions and increase ROI.

Next-Generation Promotions Technology

Go Figure Agency's advanced technology platform empowers secure, reliable and scalable interactive promotions that can be quickly implemented. Our Interactive Promotions system ensures:

■ Privacy & Security : Multi-tiered architecture provides maximum protection from system intrusion, application compromise, and unauthorized data access.

■ Speed & Flexibility: Simple, efficient campaign management tools enable quick program set up, custom query capabilities, and ongoing ease of management, providing rapid turnaround and seamless execution.

■ Scale & Reliability: Powerful infrastructure supports high-traffc responses and large-scale implementations with accuracy, meeting all of your growth needs and reliability expectations.

A Key Part of an Integrated Solution

Interactive Promotions is one component of Go Figure Agency integrated approach to consumer relationship marketing Our interactive promotion capabilities, combined with other proprietary marketing technologies, premiere client services, and data-driven insights, form e-CRM solutions that will help you build and maintain stronger direct relationships with your consumers. Used individually or as part of a comprehensive solution, Go Figure Agency Interactive Promotions will help you capitalize on new opportunities, improve marketing accountability, and maximize ROI.